CHOICE HOTELS

As the region's leading hotel franchise, we invest our partnerships with unrivalled marketing and distribution opportunities, global recognition and the local presence needed to turn individual business goals into reality... Choice Hotels EMEA offers five diverse brands, from the unique ‘soft brand' of the high-class Ascend Hotel Collection, the upscale Sleep and Clarion to the midscale Quality and Comfort... Strongly supported by Choice Hotels International, a global company recognised for 80 years of growth and innovation, our brand recognition and reputation for quality and value continue to ensure the business of leisure and business travellers alike.