NEUWIRTH COMMUNICATIONS

Protected and promoted company/brands by serving as lead spokesperson, including Horizon Organic, So Delicious, Silk, Dannon, Earthbound Farm, and International Delight. Developed PR strategies and plans, directing and supporting brand teams... Integrated PR and corporate communications of Danone and WhiteWave Foods, during and following acquisition, resulting in positive company-focused media coverage. Built outcome-focused relationships with top-tier journalists; generated high-value deliverables by effectively managing company's PR agencies... Orchestrated campaign, increasing awareness of probiotics, resulting in consumer awareness of +70%, and category and company growth to market leader position (400% growth, 2005 - 2012).

Also known as: Neuwirth Communications, LLC