TRISTAN MICHELE MARKETING

Since launching her own firm, Tristan led several brand refresh initiatives as Chief Sales & Marketing Officer at Nichols Farms®, one of the largest tree nut processors in Central Valley California and Chief Marketing Officer of Monrovia®, the nation's leading grower of premium ornamental and landscaping plants in the United States, where she is responsible for developing, implementing, and managing a comprehensive marketing strategy... Prior to Monrovia, Tristan spent close to 7 years at Ready Pac Foods®, premier producer of convenience fresh foods, where she was Chief Marketing Officer in providing strategic leadership and ownership in driving the 30+ member Innovation Team of the $850 million CPG company. She was a key member of the "turnaround team," leading to successful transaction in partnership with PE firm (HIG/Capital), resulting in company acquisition with 11 times EBITDA and 40% industry premium. Tristan oversaw the marketing, research and development (R&D), corporate..

Also known as: Tristan