FOCAL POINT

Your programs are solid. Your work is impactful. You have a proven track record in your sector. So why aren't more new donors funding your organization and why aren't your existing partners providing more multi-year funding?... Winning support from new donors comes down to solid preparation and confident, assertive prospecting to build the kind of fundraising pipeline that puts you in control. That means building a strong case for support, packaging your programs in ways that make it easier for donors to take action, being disciplined about your messaging, asking the right questions and listening carefully to the needs and goals of potential funders.