GEM ANALYTICS

With the continuing global growth in the Game, Entertainment, and virtual/augmented reality and immersive experiences industries, entertainment providers increasingly depend on data analytics to maintain a competitive edge while continuing to improve the customer experience. While traditional reporting and business intelligence has informed game and entertainment organizations about the historical and current state of business operations, the scale, scope, and volume of data that is continuously being generated and communicated provides a wealth of information that can feed more advanced analytical techniques to radically change and improve the way people are entertained.