QUALITATIVE RESEARCH

The Qualitative Research Association of Malaysia or QRAM was established in 2002 by a group of academicians at Universiti Malaya, Kuala Lumpur, led by Professor Dr Marohaini Binti Mohamad Yusoff. The main aim of the association is to provide a platform for those involved to learn more about doing this type of research. Qualitative research is gaining popularity worldwide as researchers are now more interested in exploring and understanding issues and phenomena... QRAM is helmed mainly by academicians from local universities around Malaysia. The President and the executive committee members organise activities such as qualitative seminars, workshops and forums to promote and guide researchers and academicians alike in approaching qualitative research. An international qualitative conference is held every two years where speakers from other parts of the world are invited to share the latest in qualitative research.

Also known as: QRAM, Qualitative Research Association, Qualitative Research Association of Malaysia