ANDREI BALINT

I collaborated closely with Andrei Balint for more than 1 year in the UI team that I lead it as Product Owner. We worked together to improve the marketplace of myWorld.com, adding new features, doing adjustments in the user flow. Also, Andrei worked with one more huge project to re-design a second online shop dodax.com... Summary This case study describes how I, as a UX/UI designer, helped jö Bonus Club, the largest customer loyalty program in Austria ( 4.4 million members), optimize its digital products and increase user engagement and trust. I was involved in various projects, such as creating new features, improving the flow at Kassa, and the Digital Membership, which gave users more control over their data. I also changed the company's design process and facilitated efficient, interactive collaboration with developers and other teams. I faced some challenges, such as migrating the entire design project from Sketch to Figma, conducting intensive research and testing for the Digital..