MANKIND - Key Persons
Celina has been working with clients in the tourism industry in Australia and beyond for the course of her career. She loves to promote a region's heritage and culture through digital marketing and social media campaigns.
At Man kind Digital, Celina develops content, manages community engagement and post scheduling, along with creating custom graphics, captions and editing images. Celina also assists in preparing campaign reports, drafting marketing plans, updating website copy and conducting SEO keyword research for our clients.
Job Titles:
- FOUNDER & CEO FAIR TOURISM
"I worked with Keeley on the marketing and advertising for the Heineken Experience for over 3 years. During that collaboration I found her to be very resourceful, creative and very well in tune with her clients. She always found great out-of-the-box ways to do promotion. And with all her travel experience and curiosity she can work her magic in any part of the world!"
James was responsible for the creative direction and design of the Man kind Digital website and brand collateral. He is a multi-award-winning photographer and graphic designer.
With a background in brand development and logo design, web design, user experience design and publication and packaging design, James delivers premium creative outputs for some of Australia's most exclusive organisations. His attention to detail and natural flair for custom design work is highly sought after amongst our clients.
James is Man kind Digital's resident paid advertising and analytics geek. He is a results-orientated "numbers guy" with over 10 years of experience across multiple channels and industries, all of which he brings to the tourism and travel sector.
Jimy is an excellent UX designer and digital content specialist with years of experience in online marketing and email automation. He is passionate about improving the user experience for customers online, increasing digital customer satisfaction and email integrations. He is also a skilled app developer and entrepreneur.
Alongside his work as a developer and Digital Product Owner, Jimy has a keen interest in sustainability and the environment. He led the project for the current Man kind Digital website and was responsible for web development.
Josh has been helping our clients gain visibility on search engines to increase their online enquiries and sales since our business began. He is detail-oriented and focused on performance which is a breath of fresh air in the field of SEO.
Josh specialises in website audits to uncover the technical fixes a website needs to perform better and show up on Google. He is passionate about SEO growth strategy, content marketing using SEO tactics and local SEO.
The results Josh has generated for our clients speak for themselves.
Born in the US, Karin grew up in the Middle East and Europe. After studying International Relations and Environmental Management, she worked in healthcare. She has travelled extensively and is currently based in Spain.
Karin supports Mankind Digital with developing content that inspires readers to make ethical choices when travelling. She also produces SEO content that increases search engine visibility and enquiries.
Karin's personal website is an outlet for her twin passions-photography and travel writing. She is also a correspondent for Travel Writers Radio.
Kathy is one of Man kind Digital's incredible travel writers. She is also a freelance blogger and copywriter, creating content for her own travel blog, various tourism websites, magazine articles and travel publications.
Kathy has experience in social media and tourism marketing, previously working in hotel marketing management roles. Here, she was responsible for developing and publishing website and social media content for several independent hotels based in Australia and New Zealand.
Job Titles:
- DIRECTOR
- FOUNDER
- Member of Sustainable Travel International
Keeley is the founder and Director of award-winning tourism marketing organisation, Man kind Digital, and the founder and editor of Wanderlust with a Purpose. She has been working in marketing, advertising and communications internationally since 2007. She worked for Time Out London and Time Out Amsterdam for many years and has helped tourism organisations in multiple markets including Australia, the United Kingdom and The Netherlands.
Keeley is an active member of Sustainable Travel International, Skål International and the Australasian Tourism Chapter of Catalyst 2030. She is an advocate for sustainable, responsible and regenerative tourism in Australia and beyond.
"Keeley assisted us with our social media marketing, SEO and Google Ads for many years. In the time that we worked together, Keeley took the time to get to know our business and our customers. She provided insights into our marketing campaigns and went through our reports with us in detail on a monthly basis. This helped us to understand the impact our marketing efforts were having on our business."
Originally a multimedia designer, Lilly has been working in web design and development for many years. She is a talented webmaster with a passion for crafting customised websites in WordPress using Elementor Pro. Her primary objective is to deliver professional web design and development services that attract, engage and convert new customers online. With Lilly's expertise, your website will showcase your unique travel and tourism offerings, whilst providing your customers with a seamless experience when they engage with your brand online.
Luna is our resident pooch at Man kind Digital. She is responsible for 24/7 entertainment, HR and relationship management. With a background in neighbourhood watch and experience in traversing the local area's many parks, trails and café strips, Luna is an expert in Melbourne's diverse culture and entertainment scene.
If you would like to meet Luna at an upcoming appointment, please endeavour to advise your account manager who will happily schedule her in for a meeting. Please note that cuddles and doggy treats are required upon arrival.
Job Titles:
- COPY EDITOR
- Lead Copy Editor at Man
Marion is lead Copy Editor at Man kind Digital. Her skills and keen eye for detail are incredibly valuable, helping us to deliver high quality content for our clients. Her background in copy editing spans many years of writing and editing reports, training material and policy documents.
Along with copy editing for Man kind Digital, Marion writes for and edits GlobeRovers Magazine and her own Australian travel blog, amongst various other projects. Her book-Aussie Loos with Views!-is arguably Australia's quirkiest travel guide.
Michael is a seasoned media producer and videographer with 20+ years of experience. With a passion for tourism and travel, he specialises in creating captivating commercials, documentaries, and diverse video content.
From quickfire social media content to TVC campaigns, Michael's work reflects authenticity, enthusiasm and a deep understanding of the power of storytelling. He is an expert at crafting engaging content that seamlessly captures his audience's attention, whilst delivering high quality projects that meet our client objectives.
Nadine is an internationally recognised lecturer, tutor and training facilitator specialising in regenerative tourism. With extensive experience in higher education in Australia and Europe, she delivers comprehensive training, courses and workshops that promote responsible and regenerative tourism practices. Nadine's expertise spans strategy, product development, organisational growth and the implementation of regenerative principles. She excels in designing and delivering customised training programs for industry professionals and tourism organisations who seek to transition to a regenerative tourism model.
Born in Germany, Sabrina has travelled the world substantially and worked in tourism for many years. She made Australia home in 2008 and now lives on Kangaroo Island in South Australia. Sabrina has a background in marketing and public relations, along with being a published author, proof reader and copywriter.
With a passion for reading and writing since childhood, Sabrina's work is often focused on supporting local communities. Her award-winning storytelling project, Humans of Kangaroo Island, has raised thousands of dollars towards bushfire recovery.