MONARCH WEALTH MANAGEMENT GROUP - Key Persons

Alli Guffey - CMO

Job Titles:
  • Director of Marketing
  • Planning

Matthew R. Reed - President

Job Titles:
  • President
  • Principal
  • IA Representative
  • President - Financial Advisor
  • Principal National and Principal Life Financial Representative
Matthew is the President of Monarch Wealth Management Group. He resides in Lutz, FL with his wife, Aimee and their two sons, Aidan and Sawyer. He enjoys traveling with his family, flying anywhere from Nashville to Scotland. Matthew likes staying active by biking and attending CrossFit classes. He takes advantage of living in Tampa, spending his free time attending sports games for the Tampa Bay Rays, the Lightning, and the Buccaneers. Formerly from St. Louis, his loyalties still lie with the St. Louis Cardinals, the Blues, and the Kansas City Chiefs as well. Matthew graduated from University of South Florida in 1992, with a degree in Economics. He has acquired his Florida 2-15 Life, Health and Variable Annuities license in addition to his FINRA Series 6, 7, and 63 securities registrations.

Nelson Saladino

Job Titles:
  • Financial Advisor
  • Principal
  • IA Representative
  • Principal National and Principal Life Financial Representative
Nelson is a financial advisor who works to provide strategies to individuals and families going through the transitional phases of life. He resides in Tampa, FL with his Australian Shepherd, Roe. He loves spending quality time with his parents and friends. This quality time routinely involves a highly enjoyed game of golf. Along with golf, he enjoys spending time outdoors with more activities like fishing, hunting and playing with Roe. At home, Nelson likes to focus on his physical health and nutrition. Nelson graduated from University of South Florida in 2019, with a Bachelor of Arts in Criminology. Despite graduating, his education journey is not over. Nelson is committed to continuing his education within the financial services industry. During his time in college, he began interning with Matthew until becoming full-time in 2020. He holds his Life and Health Insurance License and FINRA Series 7 & 66 securities registrations. Nelson is also a member of the National Association of Insurance and Financial Advisors.

Tricia Guffey

Job Titles:
  • Director of Client Services
Tricia is the Director of Client Services at Monarch Wealth Management Group. She has worked directly with Matthew since 2017 to provide a seamless experience for our advisors and clients. Tricia was born and raised just outside of St. Louis, where she attended business school and began her work in the industry. She now resides in Tampa with her husband and three children. Outside of work, Tricia enjoys spending time with her family and friends. This includes working with JDRF's Tampa Chapter alongside her closest friends. Since moving to Tampa, she has become a Tampa Bay Buccaneers fan, but her sports roots are still deep in St. Louis. Her favorite games to attend are when the Cardinals and the Rays go head-to-head.