JOÃO CRAVEIRO

Platform businesses are among the most successful companies of the past few years (think Uber, Facebook, Airbnb, or Amazon). You might also have heard of this model as a "multi-sided platform" or "marketplace".Not all businesses that set out to build a platform business are set out to succeed in it, though. I can help... Not everyone who's set out to build a multi-sided platform business (or marketplace) is set out to **succeed** in it. I can help.

Also known as: The Platform Business Strategy