TWISTED MARKETING

Marketing tools and techniques evolve with technology and consumer habits. As mentioned on cyclonemarketing.info, digital is the natural evolution of traditional marketing. It has a significant place in a brand promotion strategy... PXM or Product Experience Management is a variation of CXM. Its aim is to offer each consumer a product experience capable of creating an emotional link with the item they are considering buying... User experience is an innovative approach to product design. It formalises the prerequisites for developing a successful collaboration between R&D, hardware and software. In order to offer consumers a structuralist reading of the user experience, it will be necessary to go through several levels: the framework, the surface, the structure and the functional perimeter. Visit agence-communication-a-geneve.