CAN-SPAM ACT - Key Persons


Brad Grissom

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
  • Customer Success Manager at Microsoft
Brad Grissom is a customer success manager at Microsoft where he helps drive successful adoption and usage of the modern workplace applications and services for key customers. He is an advocate for his customers, helping them navigate risks, manage change, and define and reach their goals for how Office 365, Windows 10, and Enterprise Mobile & Security can improve business outcomes. Brad's 20-year career has spanned both technical and business roles that at their core have focused on setting vision and strategy, building programs, and leading change. He considers himself very lucky to have worked for such iconic brands as Harley-Davidson, Southwest Airlines, and now Microsoft. His passion for technology combined with his formal education in communication and writing, keeps Brad busy blogging, speaking, and sharing ideas on digital transformation, the digital workplace, and the future of work. Tweet to Brad.

Carrie Basham Young

Job Titles:
  • CEO and Principal of Talk Social to Me
Carrie is the CEO and principal of Talk Social To Me, a boutique consulting firm with an extensive 10-year background helping organizations build collaboration strategies and launch enterprise social networks. Carrie was an original founding member of the team at Socialcast, leading sales, marketing and customer community management programs. She holds a degree in English from UCLA, an MBA from UC Irvine, and can be found chasing her 6-year old, running half marathons, on the web at www.talksocialtome.com and on chatting on Twitter at @carrieyoung. Tweet to Carrie.

Christopher Plamann

Chris leads the Solutions Marketing function at United Rentals following its recent acquisition of BakerCorp, where he headed up the marketing group for seven years. Chris has more than 20 years of experience in the sales and marketing space, spending most of that time focusing on the application of marketing strategy, brand development and digital experience to the industrial B2B market. Prior to his time with United Rentals and BakerCorp, Chris was a founding partner of a boutique marketing agency in Southern California serving clients in the aerospace and defense, industrial, manufacturing and consumer packaged goods industries. Chris holds degrees in International Relations from the University of Colorado at Boulder as well as an MBA from the Marshall School of Business at USC. Outside of work, Chris is involved in a number of charitable and faith-based organizations. He also enjoys (when we're winning) coaching his two sons' basketball and football teams. Tweet to Chris.

Cody Webb

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
  • Consumer Journey Owner and Director
Cody Webb is the global consumer journey owner and director of customer experience and loyalty at Nu Skin Enterprises in Provo, Utah. In the midst of Nu Skin's digital transformation, Cody has worked across the organization on teams and as a leader of teams to set the foundation for the newly established Customer Experience Office (CXO). Inside and outside of Nu Skin's CXO, Cody is currently developing strategies, assets and programs that are transforming the organization to be data driven and "fast speed" in response to customer needs. Prior to his position at Nu Skin, Cody spent the previous five years as director of marketing and business strategy development for North America at Modere.com where he played a leading role in a major turnaround project resulting in 300% and 700% growth in the last two years in North American markets. Cody is a graduate of Brigham Young University Marriott School of Business and also participates actively on the BYU Management Society Marketing Committee. When Cody isn't working, you'll find him on a mountain bike, climbing a Wasatch Mountain Peak, or spending time with his wife and four children.

David Lavenda

Job Titles:
  • Technology Strategist
A technology strategist, David focuses on interactions linking people, organizations and technology. He is vice president of product strategy at harmon.ie, a Milpitas, Calif.-based provider of user experience products for the digital workplace. A regular contributor to CMSWire and Fast Company, he recently completed a graduate degree in Science, Technology and Society (STS). He is also an International Scholar for the Society for the History of Technology. Tweet to David Lavenda.

Dr. Mansur Khamitov

Job Titles:
  • Member of the Introducing Our Advisory Board

Irina Guseva

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
  • Senior Research Director With Gartner
Irina Guseva serves as a senior research director with Gartner focusing on Web Content Management (WCM) and Digital Experience Platforms (DXP). Irina's passion for technology stems from 20-plus years in the industry in various capacities: as a practitioner, journalist, implementation consultant, technology analyst and product marketer. She previously held product marketing roles at BloomReach and Adobe and also served as a technology analyst and consultant for Real Story Group.

Jake DiMare

Job Titles:
  • Director of Marketing at Digital Clarity Group
Jake is the director of marketing at Digital Clarity Group and has worked in digital for the past 15 years designing, building and optimizing experiences for a wide variety of clients. He has deep experience with enterprise content management, e-commerce, measurement and optimization, and marketing automation, as well as a special focus on the business impact of placing customers at the center of seamless and cohesive digital customer experiences. Tweet to Jake DiMare.

Jed Cawthorne

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
  • Senior Product Manager
Jed is the senior product manager, search excellence at TD Bank and has a passionate interest in the information and knowledge management domains. An evangelist for digital transformation and information governance with nearly 20 years experience, he has worked in government, higher education, consulting retail and financial services sectors for organizations such as the UN and European Space Agency. Jed has a successful track record in developing highly-performing teams, and of developing innovative solutions to business problems. Jed is an AIIM Certified Information Professional with a bachelor's degree in computing and an MBA. He is an officer of the AIIM First Canadian Chapter organizing committee, and winner of the AIIM achievement award for work for the Chapter in 2017. In his spare time, when not reading or writing about technology or information and knowledge management, Jed is a keen historical fencer, an assistant instructor of Italian longsword and medieval reenactor. Being ex-military, he can also be found tweeting opinions on military strategy and tech. Tweet to Jed.

Joel Oleson

Job Titles:
  • Founders of SharePoint
Recognized as one of the founders of SharePoint, Joel was the first full-time employee hired to deploy the global SharePoint environments at Microsoft and helped architect the first version of SharePoint Online in Microsoft's cloud. Following his time at Microsoft, Oleson traveled the world as a speaker at nearly every Microsoft TechEd, SharePoint Conference and Office 365 event while building global SharePoint communities. Oleson is currently director of business development at Tokyo, Japan-based Konica Minolta, where he drives strategy and growth for its SharePoint and ECM practice. Tweet to Joel Oleson.

Jon Ingham

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
Jon Ingham is an independent people and organization effectiveness consultant at The Social Organization. He focuses on developing people-based business strategies which differentiate companies through the value created in their people. To achieve this, he works with employers to innovate their management and development approaches, often through the use of technology, to respond to changes in the world of work and also to tie more closely to their own business and workforce needs. As well as consulting, Jon provides training on strategic HR and organizational leadership, lectures on strategic HR topics, writes on the future of work and speaks at leading conferences around the world. He is the author of two books, the latest also titled "The Social Organization." Jon has also worked as a chemical engineer, an IT consultant and an international HR director. He has a BA in psychology, a Masters in engineering and an MBA. He has frequently been recognized a leading influencer in HR and he is one of HR Executive's top global HR Tech influencers in 2019-20. Jon lives in the UK but loves travel so he works globally and takes up to six weeks off most summers to visit different regions of the world with his wife and two daughters. During the rest of the year he and his wife indulge their fairly recent addiction to exercise classes at the local health club.

Katrina Taylor

Job Titles:
  • Member of the Introducing Our Advisory Board
Katrina Taylor is revolutionizing the way women get dressed as head of user experience and product design at Armoire, a high tech rental startup based in Seattle. A graduate of Syracuse University's Newhouse School, Katrina brings 15 years of experience in design, digital products, user experience and tech and played a key role in driving digital innovation at Men's Health and World Vision. Katrina has trained digital teams in design thinking methodologies across Asia, Europe and North America, and is a mentor for General Assembly's UX Design program. She speaks nationwide about the power of leveraging human-centered design insights to drive machine learning and personalization strategies.

Laura Pike-Seeley

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
Laura Pike-Seeley is a corporate librarian and knowledge professional currently serving as knowledge manager at HKS, Inc., a leading global architecture firm headquartered in Dallas. In this role, Laura helps guide the firm's knowledge strategy by championing information organization and findability, robust resource description, process optimization and employee experience. After graduating from Texas A&M University, Laura earned her Master of Library and Information Science (MS) and Master of Arts in History (MA) from Simmons College in Boston. Her interest in the digital workplace follows naturally from her background in corporate library services, where effective outreach and communications, information and resource organization, and a constant focus on the user experience were key drivers of success. She lives in Dallas with her husband and son, and is expecting her second child in 2020. Outside of work, she creates a particular style of portrait photography known as "bookfaces." These portraits were recently featured in her first solo exhibition, "Cover Stories: A Bookface Series" at Dallas' Umbrella Gallery.

Linda Saindon

Linda is a marketer, customer experience strategist, writer and thought leader on modern marketing management. She is the founder of Alchemic LLC, an independent marketing consulting firm based in Chicago. It provides research, strategy and advisory to companies looking to achieve better business results. Experienced in various marketing agency, corporate marketing and consulting roles, Linda is proud to have supported multiple Fortune 500 clients over the course of her career including Procter & Gamble, The Clorox Company, Kraft Foods, Cisco Systems, Sears Holdings, ConAgra Foods and UPS. Linda volunteers in her community on a regular basis and is currently a member of the Board of Directors of Care for Friends, a non-profit organization dedicated to providing food and fellowship for the homeless population in the Greater Chicago area. Linda is also a mindfulness practitioner and considers her faith, yoga, contemplation and meditation practices an integral part of what powers her business approach. Tweet to Linda.

Luis Benitez

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
  • Vice President of Digital Workplace Strategy for Banco Popular De Puerto Rico
Luis Benitez serves as vice president of digital workplace strategy for Banco Popular de Puerto Rico. He is a workplace transformation executive whose mission is to simplify the communication and collaboration experience for employees. Luis wants to evangelize new ways of work to move away from complex and manual processes, to ones where employees have a consumer-style experience to getting work down. He is responsible for solutions around citizen development, robotic process automation (including machine learning and artificial intelligence), agile transformation, Lynda, Successfactors, Ariba, cloud deployment of ERP, content management and Office 365 among others. He leads enablement activities for employees to drive adoption and drive awareness and adoption of Popular's internal workplace, collaboration, mobile tools and strategy. Luis previously spent more than 14 years at IBM, where he served in roles as product management leader for IBM Watson Workspace & Work Services and senior product manager for IBM Connections. He holds a bachelor's in electrical engineering and computer science from the Massachusetts Institute of Technology. When Luis isn't working, you'll find him at the pool with the kids or taking a plane out for a ride.

Manel Martorana

Job Titles:
  • Director of Digital Experience at Everis
Manel is director of digital experience at Everis, an NTT Data company. He and his team envision, design and build end-to-end world-class digital experiences for large companies and organizations. Manel has more than 15 years experience helping companies in all sectors improve their results through digital transformation initiatives, mainly focused on Internet-based projects (ecommerce, digital marketing, web content management, etc.) mobility and on applying the latest technology trends (big data, cloud computing, IoT, omnichannel, etc.). Tweet to Manel.

Marco Bailetti

Job Titles:
  • Senior Vice President of Performance Marketing at GALE Partners
Marco, senior vice president of performance marketing at GALE Partners, builds marketing analytics capabilities that enable businesses to gain a competitive edge. Marco is passionate about data-driven marketing and understanding customer behaviors. Marco has a proven track record of building great teams and generating revenue. His execution-focused approach proves the value of analytics through incremental wins and fosters a data-driven culture. He has been recognized by the ANA Genius awards for Excellence in Digital Marketing Analytics. In his spare time, Marco enjoys playing chess and spending time with his wife and his two boys. Tweet to Marco.

Matthew Schaeffer

Job Titles:
  • Member of the Introducing Our Advisory Board
  • Manager of the Data and Content Operations Team at REI
Matthew Schaeffer is the manager of the data and content operations team at REI and spends his days creating and optimizing tools, systems and processes that help content creators work more efficiently and effectively. His team is building a next-generation publishing platform to deliver integrated, relevant experiences that will provide REI customers with the content, products and information they need when and where they need it. As part of his work, he advocates employing a holistic, systems-thinking approach to problem solving and building solutions through continual, iterative improvement. Matthew started his career journey over 20 years ago as a writer and editor for the largest English language publisher in Bucharest, Romania. He was an editor at Forbes.com the day revenue from the website surpassed that from print, and he helped Microsoft launch MSN News. He was managing editor for a startup that created webby-nominated online magazine FLYP and had the pleasure of talking to some of the world's brightest minds as a researcher and managing editor for a futurist think tank in New York City. When not pondering structured content, metadata, content modeling and how to architect the publishing platform of the future, Matthew spends his time snowboarding, surfing and paddle boarding with his wife and generally getting outdoors as much as he can in the beautiful Pacific Northwest.

Megan Horton

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
  • Director, Digital Branding and Strategy
Megan is the director, digital branding and strategy at Oklahoma State University. She is an energetic and creative professional with expertise in digital media, user experience and development of strategic marketing and communication goals for various media types. She has helped lead the reorganization of marketing and communication efforts across Oklahoma State University's campus and the implementation of new and innovative ways to reach OSU's target audiences. Her current work includes oversight of institutional brand identity, community management, digital media strategies, app development, OSU's web presence and more. She has a BFA degree in graphic design from Cameron University and an MBA from Oklahoma State University. Megan's top 5 Gallup strengths are: Strategic, Woo, Positivity, Achiever and Arranger. She is a foodie, loves to paint, lives to travel and would prefer to be outdoors 99 percent of the time if weather permitted.Tweet to Megan.

Meghan Walsh

A self-proclaimed content management nerd, Meg spends her days figuring out answers to content structure, management and distribution challenges. Her focus is empowering the enterprise to leverage core content and personalization capabilities to optimize consumer experiences. Meg leads Hilton Worldwide's efforts to structure, govern, and deliver relevant content across channels. Her goal each day is to encourage others to embrace technology, design and define positive content author experiences, and deploy efficient content delivery process and practice. Tweet to Meghan Walsh.

Michele Bartram

Job Titles:
  • Member of the Introducing Our Advisory Board
  • U.S. Census Bureau 's First Customer Experience Officer
The U.S. Census Bureau's first customer experience officer, Michele Bartram currently leads CX and related digital transformation strategies. Prior to joining the Census Bureau, she served in senior customer experience, digital transformation and communications roles in three other federal agencies, including the Commerce Department's BusinessUSA portal, winning the first President's Award for Customer Service. Prior to that she served in the Government Publishing Office (GPO), overseeing the U.S. Government Online Bookstore and related marketing. Her first government role was with the United States Mint where she launched the first digital division and ecommerce site in federal government. Michelle started her career in IBM's National Federal Marketing Division in Maryland as a systems engineer and enterprise technology consultant for federal agencies such as HHS, SBA, and NCUA. After that, she led major digital, brand, and marketing initiatives - including Top 30 ecommerce businesses - in the US and Europe with such major brands as: Lane Bryant, Sears, Rand McNally, Kenneth Cole, Calvin Klein, iVillage.com, Reeds Jewelers, Seagram's and Baskin Robbins International. Fluent in Spanish from her years marketing in Spain, Bartram earned a master of science in integrated marketing communications from West Virginia University, studied abroad at the University of Seville (Spain) and earned her Bachelor of Science degree in computer science from the University of North Carolina at Chapel Hill, where she was a James M. Johnston Scholar and Honors student, and the first female head of the Marching Tar Heels drumline.

Morten Dal

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
  • Customer Success Manager at Microsoft
Morten Dal is a customer success manager at Microsoft since Feb. 2019, where he assists enterprises in their efforts executing and benefitting fully from their digital transformation processes. An experienced corporate communications manager, Morten won three international awards in London, Berlin and Sydney in 2017 for best worldwide digital workspace transformation and global people engagement for his work at PANDORA. With more than 15 years of global corporate communications and leadership development experience, derived from industries such as biotech, food & beverages, insurance and banking, he is also a certified and experienced strategic leadership communication advisor with a strong track record of successfully training hundreds of executives and managers, and is serving as officially appointed examiner at universities and business schools in Denmark. Morten is certified and trained in Prosci ADKAR Change Management program. Outside of work, Morten is a keen tennis player and captain. He loves spending time with his three children and partner. Tweet to Morten.

Nancy Goebel

Job Titles:
  • Digital Workplace Group 's Managing Director of Membership and Strategic Partnerships
  • Vice President of Product Marketing and Operations
Nancy is Digital Workplace Group's managing director of membership and strategic partnerships. In addition to heading up service delivery and member engagement, Nancy is also responsible for global expansion. Prior to joining Digital Workplace Group, Nancy was a seasoned executive at JPMorgan Chase in Manhattan. There she built and led a global team in designing and implementing an award-winning intranet. She also led multiple digital enablement and business re-engineering initiatives across the corporate sector. Nancy's DWG client relationships include: CXOs at global Fortune 500 companies Global heads of knowledge, strategy and innovation from a diverse mix of global organizations Digital workplace leaders across multiple industries Digital communications executives from major organizations across Europe and North America Key figures in the public sector, not-for-profits and NGOs Outside work, Nancy is an enthusiastic wine-maker, fundraiser, meditator, wife and mother of two, including one who has competed at the junior Olympic level in fencing. She is bilingual and a life-long student and practitioner of international business. Tweet to Nancy. Ann is the vice president of product marketing and operations at San Francisco-based Giftly, an electronic gift exchange that consumers can use to send funds that can be used at any store that accepts credit or debit cards. Before this, she built data-driven marketing software as a product manager at venture-backed startups CommandIQ and Quantifind, and spent several years as a biodefense consultant to the US Government. She has a BS in Chemical Biological Engineering from MIT. Tweet to Ann Breckenkamp.

Nathalie Latourelle

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
Nathalie is the digital experience lead at the National Bank of Canada. She has been working in the digital world since 1996 with government, retail/ecommerce industry, NGOs and, for the last five years, the financial sector. She strives to define the digital experience that surprises and delights the customer at every touch point.She uses her rallying leadership to set the vision, ease the experience and ensure the coherence within the ecosystem that orchestrates the end-to end DX. Creating corporate user-centric digital programs while federating the objectives of sales and operations, IT, marketing and senior management is a continuous goal. It is in that context that last year, for the first time at the bank and in collaboration with partners, she implemented a new project methodology that maximized the contribution of different expertise in Agile mode. For 2019, Nathalie's interests are customization, AI, content as a service (CaaS) within a complete omnichannel strategy and DX measurement. Her experience with the different mindsets that evolve in web technologies, marketing and business environment prompted her to seek a coaching certification with International Coach Federation (ICF), to better integrate co-creation, leverage expertise and maximize success in delivery. Besides work, she has numerous interests. Be prepared to see her on a motorcycle or a bicycle, skis or snowboards, even on a standup paddle board or simply enjoying friends and family in a winery near Napa Valley, Niagara or in the PĂ©rigord. Tweet to Nathalie.

Preston So

Job Titles:
  • Member of the Introducing Our Advisory Board
  • Product Leader at Oracle
Preston So (he/him) is a product architect and strategist, digital experience futurist, innovation lead, designer/developer advocate, three-time SXSW speaker, and author of "Voice Content and Usability" (A Book Apart, 2021), "Gatsby: The Definitive Guide" (O'Reilly, 2021), and "Decoupled Drupal in Practice" (Apress, 2018). He has been a programmer since 1999, a web developer and designer since 2001, a creative professional since 2004, a CMS architect since 2007 and a voice designer since 2016. A product leader at Oracle, Preston has led product, design, engineering and innovation teams since 2015 at Acquia, Time Inc., and Gatsby. Preston is an editor at A List Apart, a columnist at CMSWire, a contributor to Smashing Magazine and has delivered keynotes around the world in three languages. He is based in New York City, where he can often be found immersing himself in languages that are endangered or underserved.

Stacey Blissett-Saavedra

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
  • CIO at the New York City Commission
Stacey is the CIO at the New York City Commission on Human Rights. A highly-esteemed, influential executive, Stacey has more than 20 years experience building, managing and motivating robust technology departments that usher organizations through significant organizational transformations and growth. She has a proven track record of successfully driving fiscal improvement, systematic growth and efficiency in highly-matrixed environments for both the private and public sectors. She is capable of establishing and maintaining strong, effective lines of communication that spur cross-departmental collaboration. Stacey has demonstrated the ability to create diverse, customer-centric teams that effectively deliver exceptional products and solutions. She has a history as a change agent, capable of orchestrating data-driven strategies to reconstruct businesses into agile, scalable organizations. In her spare time Stacey likes to practice the martial art of Karate. Her favorite move is Kakato Geri (Axe Kick). When she is not busy geeking out over technology or perfecting her fighting techniques, Stacey enjoys traveling to other countries to experience different cultures. Tweet to Stacey.

Stephanie Moritz

Job Titles:
  • Member of the Introducing Our Reader Advisory Board
  • Chief Marketing and Communications Officer of the American Dental Association
Stephanie Moritz is chief marketing and communications officer of the American Dental Association and is responsible for leading the transformation of ADA Communications, Integrated and Membership Marketing, Research and Intelligence, Digital Experience, Creative Services and Public Affairs. Under her leadership, the ADA has increased the number of net new members and grown the ADA brand through the implementation of design thinking, cutting-edge marketing segmentations, insights and data-driven campaigns, content strategy, engaging storytelling, a new ADA Vision and Masterbrand strategy, a multi-million dollar Find-A-Dentist program, and programs with Colgate and P&G. Most recently, Stephanie was senior director at ConAgra Foods and was responsible for leading public relations, social media, content marketing and community management for ConAgra's Consumer Foods brands, such as Slim Jim, Chef Boyardee and Healthy Choice. Stephanie was recognized as one of 2019 PRNews Top Women in Healthcare and Top Women in PR, 2018 Golden Bridge Awards Gold Category Winner: Female Professional of the Year and Marketing Executive of the Year, Media Post's Online Marketing All Stars in 2014 and one of PR Week's "40 Under 40." Prior to joining ConAgra Foods, she led Communications and Product Publicity for The Hershey Company and Jim Beam Brands. She also held marketing and communications positions at EBS/Porter Novelli Convergence Group, Illinois House of Representatives and Walt Disney Attractions, Inc.