LITTLE BEAN

Originally from the Netherlands, Mirte's interest in skincare began when she was an international model. Having the clear, bright skin expected as part of her job while often jetlagged, frequent traveling, and frequent applications of a diverse array of make-up products proved challenging. Nevertheless, it lead her to seek the support of quality skincare products and jumpstarted her passion for this field. Little Bean app was founded in 2021 when Mirte was pregnant with her first child. With countless beauty products at home and a ton of ambiguous information online, she was having difficulty figuring out which of these products to include or exclude from her regimen during this time. Having recently graduated from Columbia University, she scoured the university's online library and created a personal list of all potentially harmful ingredients that she would rather avoid. Even with this list in hand, it felt like an impossible task to identify all of the potentially harmful..

Primary location: Sacramento United States