SCOTTLAINE.COM

Scott has worked in the technology marketing arena for over 15 years. His experience spans from development and management of sales teams to coordinating and executing strategic multi-media partnerships. Scott has worked with hundreds of national advertisers to help them meet their marketing initiatives while adopting new and unique emerging technologies as part of their messaging and brand positioning. Scott brings a dynamic, creative and thoughtful approach to his clients marketing needs... In April 2007 WIRED Magazine partnered with Xerox Corporation to create a first ever user customized magazine cover initiative. Subscribers were invited to upload photos of themselves to Wired.com. Using Xerox's XMPie variable data technology and their DocuColor I-Gen 3 digital production press, 5,000 subscribers received their July issue personalized with their photograph... Online: After only three days, 13,000 subscribers had uploaded images to Wired.com. As a follow up, a custom tool allowed..