SWETHA RAMASWAMY

I believe that good design drives business growth by delivering unique value by solving customer problems. I see design as a strong leverage for business strategy, by helping identify the most important customer problems customer be solved & and solving them them the right way... I believe design is successful when our users can find they can do their jobs without the product getting in their way... I'm a product designer with an affinity to simplify complex digital products, by thinking holistically about user needs, business goals and technology constraints.