TREASURE GLOBAL - Key Persons

Job Titles:

• CHIEF OPERATING OFFICER

Su Chen "Chanell" Chuah is our Chief Operating Officer. Since 2020, Ms. Chuah has been the Chief Operating Officer for GEM. At GEM, Ms. Chuah has, among other things, led the project management to ensure that exchange listing related matters are executed according to plan; maintained liaison with exchange listing advisors' counterpart to ensure corporate compliance elements are taken care of within the organization; and also to ensure alignment of business directions/communication among internal and external stakeholders with regards to overall organization goals and plans and the proprietary product planning. From 2016 to 2021, Ms. Chuah was the Chief Operating Officer for World Cloud Ventures Sdn Bhd. At World Cloud, Ms. Chuah's responsibilities were, among other things, project management for mobile app, i1happyhour; ensuring portal development, business development planning, marketing strategy planning and business readiness; leading the application of MSC status for the company under the product: i1happyhour and having successfully obtained its approval; project management for Loyalty Reward Program, Gem Reward, ensuring development of IT portal, business readiness, marketing readiness, business development, legal agreement matters and customer service and project management for e-commerce program, ze.la.fa covering the IT platform development, online seller recruitment, agreement preparation and customer service. Ms. Chuah earned a Bachelor's of Business in Finance and Banking from Charles Stuart University in 2010

Job Titles:

• Cheif Operating Officer
• CHIEF OPERATING OFFICER
• Member of the Leadership Team

Chanell started her career in 2001, held various positions in a multinational oil and gas company within the payment card stream covering credit, customer service, quality assurance, operations, end-to-end processes and organizational design. During her tenure, she has the chance to work out from the central office in London giving her solid living and business experiences abroad. In 2017, she continues her career with World Cloud Ventures Sdn Bhd as Chief Operating Officer, a company that provide professional IT business solutions to client and developed in-house IT products. She is responsible for the overall management of the products and projects developed under the company's portfolio. Chanell is a graduate of Charles Stuart University, with her Bachelor of Business in Finance and Banking and minor in marketing. Driven by strong accountability and dependability, she takes pride in leading the organization to achieve set goals and deliverables. Ensuring targets are well communicated, understood and accepted by internal and external stakeholders, building constructive working relationships with high level of acceptance and cooperation. She brings to us her broad and deep experience supporting the Board.

Job Titles:

• MANAGING DIRECTOR

Voon Him "Victor" Hoo is the Chairman of the Board and the Managing Director. Mr. Hoo is an investor, board member, venture capitalist with senior management experience and 15 years of cross continental experience that spans throughout Asia, Australia, Europe, UK, and US across diversified industries, such as IT, real estate, telecommunications, aerospace, security, defense, mining, HCM, fintech, blockchain, entertainment, hospitality and education. Since 2013, Mr. Hoo has been the founder and executive chairman of V Capital Group ("VCG"), a business and technology consulting investment group. The group currently advises a portfolio of more than 30 public listed clients with total market capitalization in excess of $12 billion. From 2015 to 2017 Mr. Hoo was the Executive Chairman of the Pixie Group Limited, a consumer discretionary company listed on the Australian Stock Exchange. From 2013 to 2018 Mr. Hoo was the Chief Financial Officer, Chief Investor Relations Officer, and Board member of Capital Investments Limited, an incubator fund manager. Mr. Hoo has a BA from the University of Queensland in International Relations and Japanese; Postgraduate in Law from the University of London and an Oxford Blockchain Programme Certificate from Said B.usiness School, Oxford University.

Job Titles:

• EXECUTIVE DIRECTOR
• Member of the Board of Directors
• Member of the Nominating and Corporate Governance Team

Ho Yi Hui has more than 20 years of experience in tax advisory and compliance. Currently, she is an Executive Director at Hanz Consulting Group Sdn Bhd ("Hanz"). Before joining Hanz, she worked with BDO Tax Services Sdn Bhd ("BDO") and RSM Tax Services Sdn Bhd ("RSM"). As an Executive Tax Director of BDO and RSM, she was involved in the provision of tax compliance services for publicly listed companies, multinationals and medium to large private companies in sectors including construction, property development, hotels, insurance, and manufacturing. Ms. Ho has represented clients in resolving tax audit and tax investigation cases with the Malaysian Inland Revenue Board since 2009. In addition, she has assisted clients in the preparation of transfer pricing documentation. Ms. Ho is a fellow member of the Association of Chartered Certified Accountants ("ACCA").

Job Titles:

• Chief Financial Officer

Yee Fei "Jaylvin" Chan is our Chief Financial Officer. Since 2020, Mr. Chan has been the Chief Financial Officer for GEM. At GEM Mr. Chan has, among other things, been a member of the involved in setting overall operational short and long-term strategies and analyzing and reporting on trends, opportunities, risks and projections of future growth; leading in the development and use of best-practice policies, practices, and tools that ensure a well-controlled yet flexible organization with strong fiscal management, project management, cross team communications and workflow and coordinating the development of the annual operating, capital, and program budgets, and reporting against the same. From 2019 to 2020, Mr. Chan was, among other things, the Group Finance Manager for Vettons Group of Companies. At Vettons, Mr. Chan supervised end-of-period processes and prepared an analysis of the periodical business performance, budgets, and forecasts and led the Finance Department in the establishment of risk management procedures as well as the update of those procedures. From 2015 to 2019, Mr. Chan was a Vice President at TAEL Management. At TAEL, Mr. Chan was, among other things, involved in several private equity investments, reported to the Finance Director and advised the Investment Director on the structure of funding, strategies on entering and exiting deals, and designed the valuation; he also provided high level analytical support in areas of strategic financial importance. Mr. Chan is currently a Chartered Accountant registered with the Malaysian Institute of Accountants (MIA), he had received a Bachelor's degree in finance/accounting from the University of Malaya and is currently pursuing an MBA at the Open University of Malaysia.

Job Titles:

• DIRECTOR
• Member of the Audit Committee
• Member of the Board of Directors
• Member of the Compensation Committee
• Member of the Nominating and Corporate Governance Committee
• Member of the Nominating and Corporate Governance Team
• NON - EXECUTIVE DIRECTOR
• Audit
• Founder and Director of J

Jeremy is an experienced corporate financier with a proven track record of sourcing, obtaining funding for and completing deals across a broad range of sectors. Complements a highly focused strategic and analytical approach with a commitment to building long-term client relationships. Expertise and experience spanning the globe with corporates and financial sponsors built up over a 20+ year career. Jeremy Roberts is a Director. Mr. Roberts is an experienced Corporate Financier with a track-record of sourcing, structuring and negotiating and completing complex M&A deals and financings across a broad range of sectors and geographies. Since 2013, Mr. Roberts has been the founder and Director of J and L Roberts Advisors in London, UK., a corporate consultancy firm. At J and L, Mr. Roberts has, among other things, advised family owners, High Net Worth Individuals, corporate and private equity groups on growth strategies and expansion; structuring and raising capital for various business ventures; as well as M&A assignments. From 2013 to 2014, he was the Managing Director and consultant for i76 Sp Zoo in Warsaw, Poland. At i76, he completed Ipopema 76's first acquisition: Impress Group from Constantia Industries and worked on post-acquisition and separation matters to post-acquisition optimize internal group structure. From 2011 to 2013, Mr. Roberts was a Principal at Corven Corporate Finance in London, UK. From 2002 to 2011, Mr. Roberts was a Director of Lansdowne Capital, an investment banking boutique, where he originated and executed transactions within the broader industrials sector. Between 2000 and 2002, Mr. Roberts was a Vice President in the investment banking division of Credit Suisse in London. Mr. Roberts earned a BSc in Economics and Politics from the University of Bath in 1994.

Job Titles:

• VICE PRESIDENT
• Managing Director of Ezytronic Sdn Bhd

Jau Long "Jerry" Ooi is our Vice President. Since 2017, Mr. Ooi has been the Managing Director of Ezytronic Sdn Bhd, where he leads business development. Prior to that role, Mr. Ooi served as Sales & Marketing Manager of Ezytronic Sdn Bhd, where he was in charge of sales structure, marketing strategy, and team development. Mr. Ooi received a Diploma of Computer Science/Information Technology in 2002.

Job Titles:

• Member of the Leadership Team
• VICE PRESIDENT

In 2009, Jerry started his career with Ezytronic Sdn Bhd overseeing its Sales and Marketing Department before being promoted to the post of Marketing Director. During his tenure, he had successfully led the company to achieve a two-fold increase in sales revenue and transformed it to be a company generating million-Ringgit in annual turnover. Jerry joined several professional education sessions including financing modelling, capital & operational growth, and software development. These sessions empowered him to add value to his performance in the company with proven results in the past few years. With foresight and fortitude, the team under his leadership has chalked up flying colours in sales performance. The illustrious milestones marked by the company included 2015 SME 100 Fast Moving Award, 2016 SME Business Platinum Raising Star Award, 2017 International Innovation Award, 2018 Corporation Golden Bull Award, 2019 Asia Pacific Enterprise Award, and 2020 Business Service Excellent Award. Jerry is also on the board as Vice President for Treasure Global Inc ("TGL"/ NASDAQ: TGL), an integrated technology solutions provider and global pioneer delivering services across the entire digital spectrum. Through the company's multiple principal business operations, enterprise platforms, and consumer experiences, TGL is set to support the development of smart money, smart cities, smart transport and smart retail with its cutting-edge financial technology solutions.

Job Titles:

• CHIEF BUSINESS DEVELOPMENT OFFICER ( CBDO )

Johnson Yu is one of the Co-Founders of World Cloud Ventures Sdn. Bhd (WCV) which is an IT development compa- ny specializes in Web & Mobile Application and now Blockchain. The company has developed its own Digital Asset Exchange and are currently one of 22 companies in Malaysia registered with the Securities Commission. Johnson Yu has held numerous Business Development portfolio in his 22 years career, particularly on Oil & Gas Retailing, Sales & Marketing. While in Oil & Gas, Johnson Yu has managed a portfolio in excess of RM200 mil in sales revenue per annum by pushing for constant innovation and technology. Full of wit and vigor, Johnson Yu develops business and marketing plan to achieve revenue goals as well as develop creative strategies to retain clients and incorporating the company's growth plan.

Job Titles:

• Chairman
• DIRECTOR
• Member of the Audit Committee
• Member of the Board of Directors
• Member of the Compensation Committee
• Member of the Nominating and Corporate Governance Committee
• Member of the Nominating and Corporate Governance Team
• NON - EXECUTIVE DIRECTOR
• Audit
• Financial Services Executive

Joseph R. "Bobby" Banks is a Director. Mr. Banks is a seasoned financial services executive who has contributed to building sustainable, eective and impactful organizations in international geographies, across the finance, technology, sports and entertainment industries. Since 2005, Mr. Banks has been a Managing Partner at Hazelstreet Partners in London, UK. At Hazelstreet Partners, Mr. Banks has, among other things participated in a capital raise and investor cultivation, strategy execution activities for a global concealed threat detection firm; was advisor and keynote speaker to a global investor conference in Malaysia on crypto currency matters and had advised a UK private company in raising capital and on its acquisition strategy to acquire the Silverstone estate in the UK. From 2014 to 2017, Mr. Banks was the Group Chief Financial Officer, Chief Investor Relations Office and Board member of Mountain Partners AG. At Mountain Partners, Mr. Banks structured and led the finance and accounting team, directed the team in conducting historical shareholder and portfolio returns analysis to develop quantitative, factual data points and designed, implemented and provided continuous leadership for the inaugural investor relations program, which included quarterly shareholder reporting and investor calls. Mr. Banks has a Bain Government & Economics from Dartmouth College and an MBA in Finance from The Wharton School, University of Pennsylvania. Bobby Banks is a seasoned Financial Services executive who has contributed to building sustainable, effective and impactful organizations in international geographies, across the finance, technology, sports and entertainment industries. He brings a proven track record of navigating next-generation funding structures and operating challenges for fast-growth companies (Mountain Partners and Codemasters) and has built a global and active senior executive network. He was the Managing Director at JP Morgan Chase, London, UK, the Managing Director of Goldman Sachs Group, Managing Partner of Hazelstreet Partners, London, UK, the Group CFO of Mountain Partners AG, and Co-CEO and Head at the London Office of PanAfrican Investment Co.

Job Titles:

• Chairman
• Chartered Accountant
• Corporate Finance
• DIRECTOR
• Executive
• Member of the Audit Committee
• Member of the Board of Directors
• Member of the Compensation Committee
• Member of the Nominating and Corporate Governance Committee
• Member of the Nominating and Corporate Governance Team
• NON - EXECUTIVE DIRECTOR
• Audit
• Member of the Corporate Development

Marco Baccanello is a Director. Mr. Baccanello is an experienced corporate finance executive with expertise in advising companies operating in a broad range of industries, particularly within the technology space, in early to late-stage financings, growth strategy and strategic disposals, restructurings and acquisitions. In addition, he has experience in the preparation of the listing and initial public offering documents for companies on NASDAQ and international exchanges, with an emphasis on funding requirements and regulatory filings. Mr. Baccanello also has developed acquisition and marketing strategies for multiple digital opportunities, focusing on content published to app stores, including rapidly growing digital businesses in the technology and gaming space. Since 2016, Mr. Baccanello is a member of the Corporate Development team where he leads and manages business plan developments. Prior to that role, he was the Chief Financial Officer of PlayJam from 2010 to 2016, where he planned, implemented and managed all the finance activities, including business planning, budgeting, forecasting and negotiations. Mr. Baccanello's experience as a former chartered accountant at PricewaterhouseCoopers and director of a private equity firm, and specifically his expertise in managing growth businesses within the services, media and technology industries, make him a qualified director to serve on our Board. Mr. Baccanello earned a Bachelor's degree in Economics from the University of Southampton. Marco is an experienced Chartered Accountant who worked with PWC in London, South Africa and Silicon Valley, California before working in the digital and technology sectors across a wide range of businesses with a focus on early-stage financing, growth strategy and strategic disposals, restructurings and acquisitions. Marco has a wide range of experience in listing technology and other businesses on NASDAQ in the US and Europe, AIM and other exchanges in the USA and UK and has been involved in the preparation of the listing and IPO documents for several businesses as well as with their capital raising requirements and subsequent regulatory filings. He has been involved in developing the acquisition and marketing strategies for a number of digital opportunities, with a focus on content published to the app stores, including a business delivering games and other apps to Smart TV app stores and over 70 broadcast carriers. He also established a user acquisition marketing fund for mobile apps and recently negotiated the acquisition of an innovative brand engagement platform for mobile, as well as several rapidly growing digital businesses including online surveys, a medical online doctoring platform and apps in the social, mental health and gaming space.

Job Titles:

• Chief Financial Officer
• Member of the Leadership Team

With over 30 years of remarkable experience in financial management, compliance affairs, tax, treasury, mergers and acquisitions, and fundraising, Michael Chan stands as a highly accomplished financial professional. He has held several key positions, showcasing his expertise and versatility in the realm of finance and corporate management. Before stepping into this pivotal role, Michael Chan was the Company's Financial Controller from January 2023, where he handled mergers and acquisitions, fundraising, finance, and accounts matters. His ability to navigate complex financial landscapes with finesse has been instrumental in the company's growth and success. Michael Chan also served as the Chief Financial Officer for Ikhasas Group of companies in 2022. During his tenure, he played a pivotal role in overseeing overall corporate finance, including potential IPO initiatives, fundraising campaigns, and tax compliance, contributing significantly to the group's financial stability and prosperity. Michael Chan held the esteemed position of Head of Group Treasury at Sime Darby Plantation Bhd, a prominent publicly listed company in the palm oil sector. In this key role, he demonstrated exceptional skills in managing group cash flow, handling banking facilities, and spearheading essential financial reports, budgeting, and cash flow planning. Michael Chan's expertise extends beyond national borders, as evidenced by his tenure as Group Deputy CEO/Group Chief Financial Officer at Smart Glove Holding Sdn Bhd. During this period, he played a crucial role in the company's reorganization and preparation for a potential initial public offering, demonstrating his strategic financial planning, astute analysis, and treasury management capabilities. Notably, between 2015 to 2020, Michael Chan served as the Chief Financial Officer for TS Global Network Sdn Bhd, a member company of PT Telkom Indonesia. His leadership spearheaded the successful restructuring and turnaround of cash flow, while his role in adopting MFRS standards significantly enhanced the company's financial standing, leaving a lasting impact on its success. His journey to success began earlier, serving as the Chief Financial Officer for Pasukhas Group Bhd, a public listed company. His exemplary financial acumen and strategic planning were evident during this time, further solidifying his reputation as a financial expert and respected leader. Throughout his career, Michael Chan has consistently demonstrated his commitment to excellence, remarkable leadership abilities, and an unyielding passion for finance. His impressive track record of strategic financial management and operational expertise has made him an invaluable asset in every organization he has served. Michael Chan received his Advanced Diploma in Accounting from the Institute of Financial Accountants (United Kingdom) in 2007 and a Master's Degree in Finance and Accounting from the University of Wales in 2014. Michael Chan is a fellow member of the Institute of Public Accountants (Australia) and a fellow member of the Institute of Financial Accountants (United Kingdom).

Job Titles:

• CHIEF EXECUTIVE OFFICER
• DIRECTOR
• Member of the Board of Directors
• Member of the Leadership Team
• Member of the Nominating and Corporate Governance Team

Sam Teo, currently the Chief Executive Officer of Treasure Global Inc ("TGL"/ NASDAQ: TGL), has many accolades due to his solid performance and proven track records in various fields prior to assuming this apex position. Leveraging on his expertise especially in IT related businesses, he had accumulated a long list of successful achievements that merit brief mentions and highlights. Among others he was the founder of ZCITY (Gem Reward Sdn Bhd), a platform that provides users with the convenience of payment while enjoying various offers and discounts via its extensive connectivity and network of merchants. This unique business model is fast gaining traction and its apps has continued to garner increasingly wider acceptance among merchants and users throughout the country. Sam had also served as a Business Partner in YES Support Sdn Bhd, which excelled in its business expansion trajectory under his firm yet innovative leadership. His keen focus on building a robust customer relationship, and his unrivalled selling skills have led the company to consistently achieved and surpassed sales targets, more so under the B2C segment. This unsurprising feat was due to the fact that Sam was also a great strategist and expert with almost 11 years of experience in sales, with great ability to identify business opportunities by closely collaborating with clients and delivering their needs in a timely manner, harnessing his skills with both strategic and tactical knowledge, and innovative technologies. His CRM projects have been executed almost flawlessly and this had helped the company to expand in a fast, steady mode, with the successful opening of up to 11 chain stores around the Klang Valley. Sam has held various senior management positions before being promoted to become the CEO. His last position as the Chief Innovation Officer, had benefited the company in various ways, especially in leadership roles where he had successfully created many high performance teams via implementation of robust goal setting agendas, rigorous time based management practices and inculcating team work spirit into the corporate culture. Sam has demonstrated his leadership role during his tenure with few companies, he successfully brought in the cohesiveness and motivation to the entire team, he lead various departments united in one heart to achieve the common goal via his extraordinary management skills, leadership and far sighted vision. He is a true leader by example. Sam holds a B.A (Hons) degree and Diploma in Building Management having graduated from UK Sheffield Hallam University in 2007.

Job Titles:

• Chief Technology Officer

Chen Hoe "Samuel" Sam is our Chief Technology Officer. From 2018 to 2020 Mr. Sam was the Senior Technical Manager for ARB Development SDN Bhd. At ARB Development, Mr. Sam, among other things, established the company's technical vision and led all aspects of the company's technological development; directed the company's strategic direction, development and future growth and provided leadership to the department to meet customer's deadlines. In 2018, Mr. Sam was the Lead Programmer for World Cloud Ventures Sdn Bhd. At World Cloud. Mr. Sam, among other things, managed a team of programmers, to support and develop in-house software application; gathered requirements from management, and developed solutions; he further embedded bidding feature for a membership mobile application. From 2017 to 2018, Mr. Sam was the Senior Manager for Tone Excel International Sdn Bhd. At Tone, Mr. Sam managed the internal MIS Team; worked with vendor to maintain in-house Hardware/Software/Network infrastructure; re-organized hosting server structure and removed redundant server; and worked with vendor to restructure current software framework to enable the System backbone support web application and mobile application. From 2015 to 2017, Mr. Sam was the Chief Technology Ocer for Isynergy Universal Sdn Bhd. At Isynergy, Mr. Sam, among other things, setup an IT team to maintain and enhance their core business system (Software/Hardware); worked with CBO to carry out the new system development, integration and implementation; and worked with MIS Outsourcing Company to maintain the in-house Hardware/Software/Email issue. Mr. Sam earned a Bachelor's degree in Computer Science/Information Technology in 2004 and a Graduate Diploma of Computer Science/Information Technology in 2003.

Job Titles:

• CHIEF MARKETING OFFICER

Su Huay "Sue" Chuah is our Chief Marketing Officer. Since March 2021, Ms. Chuah has been the Chief Marketing Officer GEM. At GEM, her responsibilities have been, among other things, to set marketing goals to establish strategic direction and plan positioning; plan, implement and manage marketing strategies; and contribute to the overall development of the company. From 2017 to 2021 Ms. Chuah was the Branding & Communication Director for Click Internet Traffic Sdn Bhd. At Click, Ms. Chuah, among other things, participated in the development of the brand marketing strategies in order to establish strategic direction and program positioning; defined the departmental vision to instill it at all levels of the marketing department to make up part of the working culture and oversaw the brand planning process, including the definition of target consumers and the development of marketing mix and strategies. From 2016 to 2017, Ms. Chuah was the Brand Manager for Click and her key responsibilities were, among other things, to oversee a wide array of business functions, including branding, communication channels, product development, online and offline promotions, and market research; team management and supporting their efforts and reporting to higher level; to identify how the brand is currently positioned in the market and to identify future trends. Ms. Chuah received a Bachelor's degree in Mass Communication from Limkokwing University College of Creative Technology in 2005.

Job Titles:

• CHIEF MARKETING OFFICER
• Member of the Leadership Team

Currently serving as the Chief Marketing Officer , Sue Chuah owns a brilliant resume having accumulated vast and rich experience in the field of integrated marketing communications, especially in the areas of advertising and branding. She had played an instrumental role in handling and strategizing in such areas for Fujitsu, a leading Japanese ICT giant, and also a host of other companies across the region with exemplary results prior to assuming her current position in ZCITY. Sue continues to exploit her expertise and talent by taking charge of strategic development and direction setting for ZCITY, and is responsible for overseeing the rollout and expansion of ZCITY business model throughout Malaysia. Her unique ability has enabled her to actively identify business opportunities by closely collaborating with various business partners, in both horizontal and vertical directions for further business expansion and sustainability. Sue graduated with a Bachelor of Arts in Mass Communication from Curtin University of Technology in 2005.