CHANGE

Change has become our constant companion. And one thing is certain: Those who don't change will lose! The challenge here is that around 70 percent of all change processes fail. That's why we searched for a positive driver of change and found it: The brand... On average, the brand accounts for more than 30 percent of the company's value (B&C benchmark database). The intangible asset is therefore highly relevant to the company's success. We support on how the brand can be used for financing, licensing, accounting or in the M&A case... We offer a brand-specific due dilligence that is based on the analysis of the whole brand value chain. Taking into account benchmarks, the individual performance of the brand is presented and evaluated in a transparent way. The in-depth knowledge regarding strengths, weaknesses, chances and risks of the brand creates a significant knowledge lead and provides a coherent line of argument during negotiations.

Also known as: Change by Brand

Registration numbers: HRB 183372 (W)

VAT numbers: 815146589

Primary location: Munich Chile