GENIE

Genie was founded in 1966 when Bud Bushnell bought the manufacturing rights to a material lift that operated on compressed air. Customers seemed to be impressed with the "magic in the bottle" that was used to raise and lower the hoist - and, the "Genie" name was born. With growing demand for material lifts and mobile elevating work platforms (MEWPs), products such as man-lifts, stick booms, articulated booms, scissor lifts and telehandlers have been added to the Genie® product line... Genie realized that we could build better products by bringing the "voice of the customer" into the production process. Genie worked intensively to learn from innovations pioneered by Toyota. This new production process - originally known as "Total Quality Management" (TQM) and then as "Lean" - spurred Genie to rebuild each factory around the specific products it produced... Genie® articulated boom lifts, telescopic boom lifts, scissor lifts and telehandler products are used in a wide range of..

Also known as: Genie Australia, Genie China, Genie Japan, Genie Korea, Genie UK Ltd, Signet, Signet, Inc.

Primary location: Bothell United States