RUBBER RABBIT

If you've run alongside a New Mexico highway or hiked a trail in the Albuquerque foothills, chances are you've run across our namesake and sung its praises somewhere along the way, the Rubber Rabbitbrush. What can we say about this little brush that hasn't already been said? Sporting a uniquely whitish-grayish-green complexion and felt-like matted hairs, it brings to mind a tumbleweed clad in its nicest leisure suit. But more than just a pretty face known to thrive in harsh conditions, the Rubber Rabbit's beauty is found well beyond the surface. An underappreciated, native citizen of New Mexico's ecosystem, Rubber Rabbit provides food and shelter to local wildlife while helping to prevent soil erosion in its downtime with its extensive root system and dense canopy of stems and leaves... Naturally, we've taken our inspiration from the hardy Rubber Rabbitbrush…and not just because the name sounds funny. Our mission is to clothe you in the highest quality brands we can find that support..

Primary location: Albuquerque United States