Refraction provides dealerships a white-label eCommerce marketplace that seamlessly integrates with your existing web site. Once signed up, it only takes 5 minutes to get you from setup to sales...
We're experienced entrepreneurs with a deep understanding of the automotive industry from a consumer and industry-insider standpoint. We're building Refraction to help our Dealer Partners adapt to an ever-changing environment, and to give consumers the best car-buying experience, no matter where they shop...
Bend the rules of buying a car