ILLUMINATION METHOD

The "Illumination Method" is an integrative approach that was developed over fifteen years of deep work in advertising, sales process, and human psychology... The "Illumination Method" has been developed over tens of thousands of hours of direct ad campaign management and sales calls with buyers, with sales methodologies from top automotive trainers, marketing and copywriting approaches from world-class pioneers, and a scientific understanding of human decision-making. Ryan's current focus is on developing the most powerful CRM in automotive with TurnoverCRM and in further supporting his agency clients.