ALINE - Key Persons


Brad Frasher - CEO, Chairman

Job Titles:
  • CEO
  • Chairman
Brad is the company's Chairman and CEO, having more than 20 years' experience in senior housing finance, operations, and analytics. During his tenure with Atria Senior Living, he helped scale operations through the design and implementation of process and controls for the company's proprietary operating software platform - focused on efficiency at the user level and driving results at the portfolio level. In 2020, he ushered the launch of Glennis Solutions, bringing that same software platform to the industry at-large. At Glennis, he led the company through the successful acquisition of the medication management solution ACCUflo. The rapid growth and potential of Glennis resulted in capital investment from Rubicon Technology Partners and the company's merger with two leading senior housing software companies, Enquire and Sherpa CRM. Today, the newly combined companies serve more than 5,700 locations, including 50 of the Argentum Top 150 largest providers. Brad is committed to partnering closely with industry leaders and partners to drive technology transformation and considers it a huge privilege to improve the lives of seniors and those who care for them by delivering innovative solutions designed by and for providers. Brad currently resides in Louisville with his family and holds a business degree from the University of Louisville.

Erin Hayes - President

Job Titles:
  • President
Erin is our President and served as co-founder of Enquire, one of the fastest-growing CRM and growth platforms in the seniors housing and post-acute care industries. As President, Erin oversees the company's client-facing organizations including sales, marketing, customer success, implementation, and the contact center. She believes that excellent data management and innovative technology is the key to enhancing performance. Erin also helps clients increase their occupancy by advising them on the implementation performance measurement of sales systems, so they can transform captured data into actionable insights. Erin was born in Indiana and moved to Colorado with her family in 1994. She attended the University of Colorado, Boulder and moved to Denver shortly after graduating. While working full time in financial services she attended the University of Denver to pursue her graduate degrees in business and finance. In her free time Erin enjoys playing golf, tennis, traveling and spending time with her family.

Jonathan Blackburn

Job Titles:
  • Chief Revenue Officer
As Chief Revenue Officer, Jonathan is responsible for leading Aline's commercial strategy across its industry-leading portfolio of CRM automation, operational, care and digital payments solutions. Prior to joining Aline, Blackburn served as the chief revenue officer for Therapy Brands, a mental and behavioral health software, and integrated payments company, where he drove rapid growth and expansion of the platform both organically and through M&A. He previously served as chief revenue officer and general manager of Daxko, a leader in software and integrated payments for the health and wellness industry. Before Daxko, Jonathan was vice president of sales for major accounts at ADP, a global provider of cloud-based human capital management.

Lucas Hayes - Chief Commercial Officer

Job Titles:
  • Chief Commercial Officer
Lucas is the company's Chief Commercial Officer and co-founded Enquire in 2012, serving as a driving force behind the launch of the industry's first contact center and fastest-growing CRM and marketing automation platform. In his current role, he collaborates closely with customers and business partners to facilitate solution integrations helping the company expand market share across all care settings. He believes these partnerships are integral to improving operator performance, the staff work experience, and the daily services delivered to seniors. Lucas also dedicates time to employee advancement, mentoring and leading others to help them achieve their professional goals. He holds a business degree from the University of Iowa.

Matt Jesperson

Job Titles:
  • Chief Customer Officer
As Chief Customer Officer, Matt plans, directs and coordinates the execution of our customer relationship strategy. He is responsible for ensuring that the customer comes first and that all our team members have the resources and support necessary to partner with our customers to guide change and get results. Matt has 22 years of experience in the senior living industry in the United States, Canada, and the United Kingdom. His prior responsibilities include Chief Customer Officer of Sherpa CRM, Partner & Chief Marketing Officer of Havensworth Senior Living, and Partner & Vice President of Marketing and Operations at Courtyard Senior Living. He believes the best customer service is grounded in teams of great people with good intentions who aspire to deliver the best experience possible. These teams are trustworthy, accountable, dependable, and consistent. They delight in a job well done. Matt earned a finance degree in 2003 from the Marriott School of Management at Brigham Young University. Matt's happiest moments are spent outdoors with his wife and four children.

Ryan Johnson - CFO

Job Titles:
  • Chief Financial Officer
As Chief Financial Officer, Ryan is responsible for leading the company's finance, legal and HR areas of the business. Mr. Johnson previously served as chief financial officer at InStride, a workforce education software and services company backed by TPG, where he helped the company scale from a new startup to a 180-person team helping employees in more than 40 large corporations (including Amazon, American Express, Medtronic and others) avoid more than $630M of student debt, for which InStride was named to Fortune's ‘Global Impact 20' list of young companies. Prior, he was chief financial officer of SchoolMint, a SaaS provider in the K12 education market. He also served as head of worldwide pricing and packaging at Qualtrics, a venture-backed provider of experience management SaaS solutions, where he drove rapid growth, helping result in the company's subsequent acquisition by SAP for $8 billion. Ryan is keenly focused on strategic growth leadership and performance management to drive Aline's success. He resides in the Los Angeles area with his family and holds a business degree from Brigham Young University and an MBA from the University of California at Berkeley.

Sukhi Singh

Job Titles:
  • Advisor
  • Member of the Board
Sukhi is a board member and serves as a strategic advisor to the company. He brings more than 20 years' experience working at the intersection of real estate and technology, starting his tech career in 1999 as the Founder and COO of the leading enterprise spend management solution to the real estate industry. Over his career, Sukhi has also served in executive leadership positions at several property and health tech companies, helping to lead their transition from start up to merger or sale. He is currently an investor and advisor to several vertically focused technology companies, providing leadership in growth and product strategies. Sukhi is most passionate about building value and quality outcomes into client relationships to support their success and improve the lives of the older adults they serve.