A PERFECT PA - Key Persons


Holly Phillips - COO

Job Titles:
  • Operations Director
Holly began with A Perfect PA in 2018 as a Personal Assistant, working on a daily basis with one lovely client. After a year living in Amsterdam, experiencing some travelling, working and fun (no doubt), Holly returned to the UK and took a course in beauty. Unfortunately on completion of training and after only a few months in her first job, Covid hit and she found herself at home. She supported A Perfect PA on a voluntary basis during the Covid ‘year' and was persuaded to join us as our Operations Director in late 2020 on a full time basis and we are so pleased she said yes! Her fantastic ability to organise and her bubbly personality make her an asset to our team and she will normally be the first person you speak to. As Operations Director, Holly keeps on top of the day to day running of the business, referrals, invoicing, Clevacard and keeping in close contact with you, our clients.

Kelsey Toner

Job Titles:
  • Service Director
Kelsey is Sarah's daughter and from the age of 16 worked in supported living provisions, providing care and support to vulnerable young adults. After spending a few years with a change of career as a hairdresser, working in salons in Central London and Amsterdam, Kelsey is now back in the UK (much to Sarah's delight!) and works full time for A Perfect PA. Loved by all our clients, Kelsey is down to earth, loyal, fun, hardworking and a great advocate for ‘transparent ' care. She will go the extra mile for clients, their families and our PA's alike. Kelsey will be the one you will meet for your assessment and reviews and she will work closely with you to ensure your service is what you require. She also supports, supervises and manages our PA's.

Sarah Jones

Job Titles:
  • Director
Following a diagnosis of Secondary Breast Cancer in June 2015, Sarah was motivated to do something positive with her life and A Perfect PA Limited was born, to not only provide a unique style of support to vulnerable adults, but also to give something back to the community for the support she has and is still receiving. With 15+ years management experience in the Care Industry, she has worked in both residential settings and supported living provisions. A manic organiser, a control freak and a lover of spreadsheets, she relishes the challenges that this unique Company throws at her every day. She very much enjoys working with her daughter and Holly, mentoring them to become the best they can be as well as positive ambassadors for the Care Industry.