HSMA

HSMA is committed to educate and develop sales and marketing professionals through workshops, seminars and conferences focused on disciplines essential to its members - selling skills, marketing trends, creative communication, change management, current events, economy and travel forecasts, among others... The Hotel Sales and Marketing Association (HSMA) is the premier organization of sales and marketing leaders in the Philippine travel and tourism industry, representing the hotels and resorts segment. It is in the forefront of…... HSMA builds partnerships with other tourism stakeholders on sales and marketing projects and programs to advance sustainable revenue growth for the hotels and resorts industry and contribute to the robust growth of Philippine tourism.

Also known as: Hotel Sales & Marketing Association, Hotel Sales & Marketing Association Inc.