LATITUDE PERSONAL FINANCE - Key Persons


Adriana Martinez

Job Titles:
  • Executive General Manager, Pay
Adriana has over 25 years financial services experience spanning funds and wealth management, insurance, retail banking, consumer cards and payments. She has worked across different geographies including Australia, United Kingdom, United States and Asia. She joined Latitude in September 2023 as Executive General Manger Pay, where she leads Latitude's instalments and credit cards business and the enterprise Marketing function. Before Latitude, Adriana spent five years at Mastercard in Singapore as Senior Vice President, where she led a team of 100+ loyalty & engagement and marketing experts across Asia Pacific and was responsible for developing and managing a suite of innovative products and solutions. Adriana has also held senior executive roles at both ANZ and Citibank leading large businesses and implementing transformational and turnaround strategies to deliver significant commercial results. Adriana holds a Masters of Management from Macquarie Graduate School of Management, a Graduate Diploma in Marketing, a Graduate Diploma in Project Management and a Bachelor of Commerce (Economics and Finance).

Alison Ledger

Job Titles:
  • Independent Non - Executive Director
Alison spent eight years with Insurance Australia Group Ltd in senior strategic and operational roles. As Executive General Manager for Product, Pricing & eBusiness and Chief Operating Officer of online only The Buzz Insurance, Alison led the digital transformation of the direct‑to‑consumer business. Prior to this, Alison was a Partner with McKinsey & Company in the United Kingdom and Australia and a banker with Chase Investment Bank and Bankers Trust. Alison is currently also a Director of ASX listed Audinate Group Limited and CountPlus Limited. She received her Master of Business Administration from Harvard Business School and graduated magna cum laude, with a Bachelor of Economics from Boston College. She is a Graduate and Member of the Australian Institute of Company Directors. Alison is Chair of the Remuneration & People Committee and Chair of the Technology Committee.

Andrew Robinson

Job Titles:
  • Head of Funding

Aneek Mamik

Job Titles:
  • Global Head of Financial Services at Värde Partners, Inc
  • Non - Executive Director / Shareholder Representative Director
Aneek is a Partner and Global Head of Financial Services at Värde Partners, Inc. He joined the firm in 2016 and was named Partner in 2022. He oversees credit and equity investments in consumer finance, commercial finance, and other sectors of specialty lending. He is a member of the firm's investment committee. Prior to joining Värde Partners, Inc., Aneek spent 15 years at General Electric, where he most recently led mergers and acquisitions for GE Capital Headquarters ("GE Capital"). Aneek pursued acquisitions globally as part of GE Capital's expansion and led some of the largest transactions in specialty finance. While at GE Capital, Aneek also had senior executive experience in capital allocation, strategy and finance across consumer and commercial lending. He has a Bachelor degree in Accounting and Finance as well as a Masters of Business from Monash University. Aneek is a member of Chartered Accountants Australia and New Zealand

Eva Zileli - Treasurer

Job Titles:
  • Group Treasurer

Felicity Joslin

Job Titles:
  • Executive General Manager, People & Culture
Felicity joined Latitude Financial in August 2023 as Executive General Manager, People & Culture. With over 20 years' experience in academia and professional services, Felicity has worked in a variety of HR roles in public and private organisations across Australia and the UK. Prior to joining Latitude, Felicity led People & Culture teams in several digital businesses, including Wesfarmers' OneDigital division, The Iconic and Afterpay, who were all at different stages of the "start-up" journey. Felicity holds a Doctor of Psychology degree in Industrial & Organisational Psychology from The University of Melbourne. She is a registered psychologist and began her career as a consultant working for a boutique psychometric company. She spent 11 years at NAB where she led the People & Culture team for Consumer Banking, and previously, was the General Manager for Talent, Culture and Leadership. Throughout her career, Felicity has worked across a range of HR disciplines including organisational development, talent management and business partnering.

Julie Raffe

Job Titles:
  • Chairman of the Audit Committee
  • Independent Non - Executive Director
Julie has held significant executive and non-executive roles across multiple sectors including customer service, tourism, entertainment and media. With 40 years of professional experience, Julie is a former Finance Director and Company Secretary for Village Roadshow Limited (previously listed in the ASX 200/300 with operations in Australia, Asia, USA and Europe). Julie is also currently a Director of ASX listed Ridley Corporation Limited; President of the National Board for Finance Executives Institute of Australia; and Deputy Chair of Entertainment Assist (a not-for-profit mental health forum). She is a Chartered Accountant, Fellow of the Financial Services Institute of Australasia and a Graduate and Member of the Australian Institute of Company Directors. Julie is Chair of the Audit Committee, and a member of the Technology Committee.

Karl Hoffman

Job Titles:
  • Executive General Manager Corporate Strategy & Transformation
  • Executive General Manager of Strategy & Transformation
  • General Manager of Credit Cards & Personal Lending at ANZ
Karl was appointed Executive General Manager of Strategy & Transformation of Latitude Financial Services in May 2023, having previously led strategy and performance in Latitude Money, Latitude's personal lending division. Prior to that, Karl was CFO and Head of Corporate Strategy at Symple Loans which was acquired by Latitude in 2021. Karl has over 20 years of international and local experience in financial services. He began his career in asset management with Merrill Lynch and Partners Capital Group in London where he managed institutional investment strategies for ultra-high net worth clients and endowment funds. After moving to Australia in 2008, Karl worked as a strategy consultant at Bain & Company and then joined ANZ's Group Strategy team leading numerous growth and optimization initiatives across ANZ's Retail, Business and Institutional banking divisions. In 2017, Karl was appointed General Manager of Credit Cards & Personal Lending at ANZ and was responsible for the management of all aspects of the bank's consumer unsecured lending businesses. Karl holds a Bachelors degree in Business Administration from Simon Fraser University in Canada, a MBA from Melbourne Business School and qualified as a CFA Charterholder in 2007.

Mark Brudenell

Job Titles:
  • Chief Risk Officer and Executive General Manager, Risk. Acting EGM Enterprise Services
Mark joined Latitude Financial in 2018 as Chief of Staff. He has since held a variety of roles in risk management including General Manager Group Risk, Chief Risk Officer (reporting to the EGM Finance) and Executive General Manager Risk & CRO, which he was appointed to in May 2023. As EGM Risk, Mark is accountable for ensuring that all risk types are effectively managed by Latitude and its people through robust governance and risk management practices. Prior to Latitude, Mark had an extensive career in public policy where he was responsible for developing and executing major policy and reform initiatives as Senior Adviser to the Prime Minister of Australia. He previously worked as an Adviser to the Minister for Communications, where he was responsible for establishing Australia's Digital Transformation Agency (DTA) and overseeing the merger between National ICT Australia and CSIRO's Digital Productivity Unit to form Data61, and as Senior Adviser to the Minister for Science, Information Technology, Innovation and the Arts. Mark began his career at Deloitte and currently serves on the Board of the Australian Retail Credit Association (ARCA), Australia's peak body for consumer credit. Outside of Latitude, Mark maintains a keen interest in public affairs and is a passionate supporter of the North Melbourne Kangaroos.

Mark Joiner

Job Titles:
  • Independent Non - Executive Director
Mark was the CFO of National Australia Bank Limited from 2008 to 2013, having previously worked for Citigroup in the United States and as a management consultant with Boston Consulting Group in Australia and the United States. Mark is also currently a Director of Insignia Financial Limited's ex National Australia Bank's asset management business and Chairman of Pexa Limited and TAL Services Limited. He is a Chartered Accountant and holds a Master of Business Administration from the Melbourne Business School. Mark was Chair of the Audit Committee until 31 December 2022 and became a member from 1 January 2023, and is the Chair of the Risk Committee.

Michael Tilley

Job Titles:
  • Independent Non - Executive Chairman
Michael served as CEO of Challenger Financial Services from 2004 to 2008, having previously been Deputy Chairman. Prior to Challenger, Michael was Chairman and CEO of Merrill Lynch (Australasia) Pty Ltd and Chairman of Mergers & Acquisitions for the Asia Pacific Region. Michael was a Non‑Executive Director of ASX listed Orica from 2003 to 2013 and has also served as Chairman of ASX listed Hotel Property Investments Ltd and Tubi Limited. Michael holds a Post Graduate Diploma in Business Administration from Swinburne University and is a Fellow of The Australian Institute of Company Directors. In October 2022, it was announced that Michael will retire as Chairman by the end of December 2023.

Paul Byrne

Job Titles:
  • Executive General Manager, Money
Paul was appointed Executive General Manager, Money in May 2023. Prior to that, he was General Manager, Commercial for Latitude's Money division and was co-founder and COO of Symple Loans which was acquired by Latitude in 2021. Paul has more than 25 years' experience in retail banking and has held executive roles in major corporations including leading ANZ's Consumer Lending business in Singapore and Australia. He attended Deakin University graduating with a Bachelor of Commerce and Arts, and holds a Post-Graduate Degree in Applied Finance. Paul is also a former Olympian and track and field champion, reaching the 800 metres semi-finals at the 1996 Olympic Games.

Paul Varro

Job Titles:
  • Chief Financial Officer and Executive General Manager Finance

Philip Busfield

Job Titles:
  • Co - Founder and Board Director of Biscuit Tin Productions
  • Non - Executive Director / Shareholder Representative Director
Philip Busfield has spent more than 27 years in the investment banking industry in London and Sydney. He was a board director and Head of Risk Management for Nikko Principal Investments where he was responsible for a significant portfolio of financial and non-financial assets. The company had a strong presence in the non-bank lending sector, with warehouse lines and securitization tools being used to finance sub-prime car loans, non-standard mortgages and government-originated student loans. Philip is also co-founder and board director of Biscuit Tin Productions, a successful film and documentary production company and is on the board of several NFP's in Australia as treasurer and chair. In Sydney's 2023 Sydney World Pride event, he was the Chair of the finance and audit committee. Philip graduated from Cambridge University with a degree in mathematics (Hons) 1980.

Robert Belan - CEO, Managing Director

Job Titles:
  • CEO
  • Managing Director
Bob was appointed Managing Director and CEO of Latitude Financial Services in April 2023. He was previously responsible for leading Latitude Money, Latitude's personal lending division as Executive General Manager, Money. Prior to that, Bob was co-founder and CEO of Symple loans which was acquired by Latitude in 2021. With over 20 years of global management experience, Bob has held executive roles at major financial services firms including American Express, JPMorgan Chase, and ANZ Banking Group leading large scale consumer payment and lending businesses. He holds a Bachelor of Arts degree from The University of Western Ontario in Canada and a MBA from Columbia Business School in New York City.