INK STRATEGY - Key Persons
Ink founder Blair Goulet has spent his career, post business school, working in corporate structures of several notable technology companies. His Sales and Marketing DNA guided his perspectives, regardless of whether he was in the Presidents or COO's chair. This is a story of about strategy and leveraging your unique value to drive organic revenue growth. The name INK is a descriptor of the business outcome we are helping our clients create, the proverbial "ink on paper" or "ink on the dotted line" that tells us we are signing new business or selling more.
Blair is an avid golfer and a member at King Valley Golf Club and is also a competitive recreational hockey player. He recently sat on the Board of Directors of St. John's Rehabilitation Hospital and the Board of Advisors of two privately held firms. He is also a faculty member in CEB's Sales Advisory practise and formally at Schulich Business School in their Masters Certificate in Sales Leadership Program. His latest book is called "A Fool With A Tool".