Sift is a user experience consulting firm led by Samantha Bailey. My approach to user research and design is collaborative and pragmatic. For the past five years I've partnered with other talented designers and student interns from Kent State University's Information Architecture & Knowledge Management program to provide a full suite of user experience design services including heuristic evaluation, user research, information architecture, interaction design, and usability testing. Our goal is to create highly functional, information rich digital environments that work well for both customers and producers of content.
Also known as: Sift UX